About the Brand

International School of Design has established itself in arts, design and media education over the last 8 years. With a forward-thinking approach and innumerable foreign collaborations, INSD has successfully carved out a niche for itself.  From over 55 city centre campuses across the nation that boast cutting-edge facilities, to well-thought pedagogies, we’re a national award winning institution.

Course Highlights

  • Start Date
  • Mid January 2021
  • Total Duration
  • 12 month
  • Campus
  • West Delhi
  • Price
  • INR 4,00,000

Course Modules

  • Foundation of Luxury
  • Marketing & Management
  • Luxury Business Strategy
  • Luxury Global Trends
  • Luxury Retail & Digital Operation
  • Luxury Sales & Workshop

Learning Outcomes

After completing the course, candidates will able to identify the following

The right road map to launching yourself in the luxury industry.

Decode strategies and practices employed successfully by
leaders in the luxury industry.

By being privy to these codes, our students reduce their risk
of failure and stand to gain an edge over their competitors.

The skill sets and knowledge required for professionals to excel in the luxury industry.

MODE OF STUDY

This program will be taught by the Luxury Industry
C-Level experts using recent case studies relevant to the Indian market.



Course Description

The aim is to show a student the grass-root level of founding a luxury business by putting them at the heart of complex situations. The curriculum is designed in a way that it provides insight to all different business verticals – design thinking and innovation, research and development, branding and marketing, distribution channels, sales and finance. The curriculum will be built on real-time recent case studies and will be taught by industry experts. The online course will have immersive eLearning simulations and each class activity will be a step closer to formulating the final the Capstone project.

“Luxury is a necessity that begins where necessity ends.”

– Coco Chanel

Why Should I Join INSD?

What separates a great course from a good course? It should be industry oriented. Course curation using a holistic approach and real-life luxury case studies. Taught by MBAs in Luxury. Top Indian luxury brands in each sector being part of the panel. At INSD, you get all this and more. With the attention of the world turning towards countries in Asia, INSD is uniquely positioned to impart first-hand knowledge regarding the rapidly proliferating Asian and Indian luxury markets. The Indian luxury industry is looking hot and we have tailr-made a module on it to give you an advantage. You might ask what differentiates the Indian market from the rest? The Indian luxury market is inimitably different from the western worlds and you will need comparatively different strategies to succeed here.

Our coursework is curated by professors from leading colleges around the world and established individuals within the luxury industry. In step with global standards, our coursework is a mix of lectures, seminars, field projects and factory visits. On completing your course from INSD, you will stand qualified for global movement and placements. In spite of burgeoning demand for luxury management courses in India, we found few colleges offering high-calibre pedagogy. This challenge left students with little option than to travel abroad. At INSD, we are bridging the gap with our Masters in Luxury Brand
Management course.

A challenge facing the Indian luxury industry is a lack of qualified individuals with a solid foundation in technical and managerial skills. At INSD, we see this as a opportunity for our students. Our coursework will equip you with the skills needed to carve a niche for yourself.

Modules & Flow of Programs

Pillars of Luxury
History of luxury
Luxury Brands
Luxury Industries
Global luxury
Future of luxury

Branding
Luxury Marketing
Consumer behavior
Management Skills

Business Planning
Macro Luxury
Micro luxury
Online luxury strategy

Sustainability
Trend Forecasting
Content Creation

Luxury Retail
Visual Merchandising
Buying and Merchandising
Digital operations
Distribution channels

Brand Experience & Engagement
Communicating for impact
Art of selling luxury
Psychology trigger for selling
Grooming
Industrial workshop

Partner Brands

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Need Help? Chat with our friendly admissions assistance team now

International School of Design offers tailored courses which meet industry demand. Talk to our councillor today to understand which course will suit your needs and you can qualify for.

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